Ok ..Here is the Scenario…not actual , so as not to give away my idea. I have a travel idea …my site that I have registered SPEAKS travel.

I want to approach businesses with my IDEA in which the name of my site fits the particular businesses services that are offered.

I am in the process of building my website. I get about 500 hits per month right now and have all the search engines…Yahoo Slurp, Google Bot and others scanning my site on a daily basis.

I want to be an advertising board so to speak. The idea would be to charge these businesses 50.00 a month to advertise there product on my site with a blurb about the activity, contact info and web info of the company. I just dont know how to approach these companys and how much to charge for advertising there info on my site that does not currently have high traffic…please, any ideas, advise …would be great ….thanks!

Well I’m not sure I’m a guru but I am sure there’s nothing new or secret about the idea. It’s a simple advertising site. Google built their business on an advertising model, as have thousands of other sites.

The real question you have to be able to answer is, "how much _qualified_ traffic can you guarantee me?" which is what I would ask if you want me to advertise.

500 hits a month ain’t much. Sorry.. if you want to make serious money off of this you’ll want tens of thousands of hits per month, at least.

Last time I checked it was Joe Vitale. He’s got his own web-site and has sold lots of books. He sells something called "spiritual marketing." Good info. to start off with.

Pick a product category (i.e., meal replacement drinks). Then, pick two different brands that are targeted to two different market segments (i.e., Slimfast and Boost). Describe the target audience (demographically, psychographically, usage rate, benefits sought) for each brand. You should have three paragraphs. The first paragraph should simply state the product category and brands and provide a web link to both brands. The second paragraph should describe the target market for the first brand, and the last paragraph should describe the target market for the second brand.

Buick cars. Targeted to older, successful people. They want comfort over speed. gm.com ( I don’t work for them)

BMW cars. Targeted to younger professional workers. They want speed over comfort.