Legendary marketing maverick, Keith Chambers, shares his successful and innovative techniques in Pull: marketing secrets the Fortune 100 Use. With Pull, Chambers recreates his remarkable big-business marketing methodology for small and medium-sized businesses.
He explains how Pull, (a force in the marketing universe that compels humans to take anything that occurs as extraordinary and quickly make it ordinary), relates to maintaining a strong business identity and presence.
He shares the turning points that defined his careers’ direction, how best to understand consumer needs, the secrets of his communication model, the components of a successful branding and marketing strategy, and how to implement that strategy.
Keith has assisted more than five hundred goods and service providers in formulating their marketing approach, including Clorox, Del Monte, Campbells, Coppertone, Arm & Hammer, Sparkletts, Hormel, Scotch-Brite, and Equal. He has helped brands as varied as Claritin and the Miss America Pageant develop and convey their product message to the consumer.
With Pull, Chambers shows how his proven techniques can work for any business, regardless of their size or product.
Duration : 0:2:58
Multicultural marketing and business trends expert, Kelly McDonald, is available through Keppler Speakers bureau.
http://www.attractclientslikecrazy.com 
http://www.YourBestGuide.co.cc/mobile-marketing — Introduction to Mobile Marketing
As the former Marketing Director for Tim Hortons, Ron Buist launched some of the best-known and most successful marketing campaigns in Canadian advertising history. Buist was the Marketing Director at Tim Hortons for 24 years, where he turned a once unknown donut shop into one of Canada’s leading franchised organizations. He is also the author of Tales from Under the Rim, an account of how Tim Hortons became a second home to millions of Canadians. An entrepreneur, author, marketer and thinker, Buist offers insight into his success with expanding a broad range of Canadian brands. http://www.speakers.ca/buist_ron.html